{"product_id":"the-lean-startup-by-eric-ries-hardcover-crown-currency","title":"The Lean Startup by Eric Ries Hardcover","description":"\u003cp\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Crown Currency\u003cbr\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003cbr\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9780307887894\u003cbr\u003e\u003cstrong\u003eISBN-10:\u003c\/strong\u003e 0307887898\u003cbr\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Eric Ries\u003cbr\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardcover\u003cbr\u003e\u003cstrong\u003eSold by:\u003c\/strong\u003e The Sequoia Books\u003c\/p\u003e\u003cp\u003eEric Ries's modern business classic introduces a scientific approach to creating and managing successful startups in an age of uncertainty. Drawing on principles of lean manufacturing, Ries shows how companies can use validated learning, rapid experimentation, and the build-measure-learn feedback loop to test their vision continuously and adapt before it's too late. The Lean Startup methodology helps entrepreneurs and managers steer with the right metrics, decide when to pivot or persevere, and build capital-efficient companies that grow. A foundational read for founders, innovators, and anyone seeking to bring new ideas to market.\u003c\/p\u003e","brand":"The Sequoia Books","offers":[{"title":"Default Title","offer_id":57051868266656,"sku":"TSB-BIZ-788F78","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1041\/0029\/8912\/files\/view_archive_f175fb60-058e-4eb6-9abf-47a1756b8b05.jpg?v=1781092025","url":"https:\/\/thesequoiabooks.com\/products\/the-lean-startup-by-eric-ries-hardcover-crown-currency","provider":"The Sequoia Books","version":"1.0","type":"link"}